Real estate: booking system articles
Articles for real estate: how an online booking system increases revenue and reduces phone calls.
The wrong question usually gets asked about an estate agent's website: is it worth paying for one when the listings are on the portal anyway. But a portal and an owned site do not compete, because they speak to two different people. The portal sells the property to the buyer; the site sells you to the seller.
An agent has no booking calendar either. A buyer does not book a time slot; they send an enquiry, often about several listings at once, and whoever replies first gets the viewing.
The articles below cover portal and website costs, and what belongs on the site so a seller gives the mandate to you.
Real estate agent website cost 2026: the site doesn't sell the property, it sells the listing
An agent's website costs €400–6,000 by published price lists. But the question isn't whether it replaces the portal:...
Real estate agent doesn't answer on Friday evening, and the buyer books elsewhere
Viewing requests come on Friday evenings and weekend mornings. That's exactly when agents are unreachable. Why this is a...
Frequently asked questions
How much does an estate agent's website cost?
By published price lists, a single-page site is €400–900 plus VAT and a multi-page site €700–2,500 plus VAT. With forms and integrations it sits at €2,000–6,000. Maintenance is €35–50 per month.
Does an owned site replace a property portal?
No, and it should not try. Buyers search for properties on the portal, and that is where you have to be. The owned site's job is to convince a seller that the mandate is worth giving to you.
Why does response speed matter more than a calendar?
Because a buyer often messages several listings at once and the order of replies decides the outcome. What matters most is that the form sends a notification to your phone, not to an inbox read the next morning.